Video Testimonials Boost Sales For Your Business Are you using real-consumer video testimonials in your ad campaigns?  If the answer is no, you’re most likely missing out on huge returns. Research shows that 79 percent of people prefer video testimonials to learn more...

You know how powerfully influential a testimonial can be for your brand. A problem however is that it’s rarer for real consumers of your brand or product to organically submit raving reviews.

How Long Should A UGC Testimonial Video Be? Statistics show that capping the length of any video to 15 or 30 seconds is ideal but there are cases where you may need longer to tell your a story, or demonstrate your product. While a longer video could perform well in...

As you scroll through social media whether it's facebook, instagram, or LinkedIn, you'll find sponsored ads intermingled with user posts. Many of those sponsored ads feature video testimonials of actual customers, raving about the benefits of a product or service,...